The Badger's Burrow

Thank You for an Incredible Year! [PPC Den Podcast # 149]

June 13, 2024November 23, 2021 by Nancy Lili Gonzalez

SUBSCRIBE It’s gratitude week, and we wanted to take a moment to thank everyone who’s helped us be the longest-running …

July 10, 2023November 19, 2021 by Nancy Lili Gonzalez

SUBSCRIBE Amazon Advertising released a new feature a couple months ago, but it was too nonsensical to discuss then. They …

July 10, 2023November 11, 2021 by Nancy Lili Gonzalez

SUBSCRIBE Three different badgers grace us this week to offer 3 areas to edit your existing Amazon Advertising strategy to …

May 8, 2024November 5, 2021 by The Badger

The Badger’s favorite prey is the low impression, low click keyword. It’s the notorious keyword that we all obsessively hunt …

July 16, 2023October 29, 2021 by Nancy Lili Gonzalez

SUBSCRIBE Is your conversion rate falling on Amazon Advertising too? This is the question we’re most asked these days from …

July 16, 2023October 22, 2021 by The Badger

SUBSCRIBE There are seven types of Amazon bid personas, and some of them are more constructive than others. In this …

July 16, 2023October 13, 2021 by Nancy Lili Gonzalez

SUBSCRIBE Amazon recently launched a new feature on some Advertising accounts, the New Opportunity Tab. It offers six different “opportunities,” …

July 16, 2023October 7, 2021 by Nancy Lili Gonzalez

SUBSCRIBE Understanding Amazon PPC data is one thing, but explaining those numbers to a client can be challenging if clients …

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