Why Amazon’s Search Query Performance Dashboard is Awesome
Earlier this year, Amazon launched the Search Query Performance Dashboard, a powerful analytics tool that …
PPC History
How to Send Google Ads Traffic to Your Amazon Listing
Amazon is the leading eCommerce marketplace in America. With over 353 million products listed for …
Inventory Management: Linking Amazon Advertising
When it comes to selling products on Amazon, effective advertising and efficient inventory management are …
What’s a Good Amazon Campaign Name Structure?
Campaign naming is an easy-to-overlook aspect of Amazon advertising. Well, until you want to locate …
Expanding to Amazon Canada: FBA Business Guide
If you’re selling in the U.S. Amazon market and are trying to expand your business, …
GPT’s Role in Reducing Diminishing Returns in Amazon Marketing
ChatGPT, the newest AI content generator, has taken the marketing world by storm and threatens …
N-Gram Guide: Fixing Low-Click Terms in Amazon PPC
N-gram analysis becomes a crucial tool when low clicks on search terms plague your Amazon …
Amazon Campaign: Optimizing for Total ACOS Goals
If ACOS is Advertising Cost of Sales, then what’s Total ACOS and why does it …